FASHION LAW: COPYING ALEXANDER WANG SPRING SUMMER ’14 DESIGNS

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ALEXANDER WANG SPRING SUMMER ’14

Alexander Wang is no stranger to mass production labels mimicking his designs but between the demands of his signature label and his new role as the creative director at Balenciaga – it’s understandable if he fails to address these copycats.

His Spring/Summer 2014 collection showcased at Pier 94, with towers of white grid scaffolding and oversized Tetris blocks dangling above the audience. Perhaps Wang acquired just the right amount of creativity from Balenciaga. His x-ray, mirrored element within the presentation left none disappointed. Between Wang’s intent to bring forth masculinity while playing it against femininity and innocence, his 80’s tribute to the ‘Parental Advisory’ logo received the highest standing as a wardrobe staple.

Shortly after his collection preview, the ‘parental advisory’ logo began appearing on shelves from mass production companies such as Urban Outfitters and Forever 21. The original A.Wang sweatshirt made from a mix of rayon, cotton, and nylon runs for nearly a thousand bucks on Modi Operandi.

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ALEXANDER WANG SPRING SUMMER ’14

It came to no surprise when retailers instantaneously created duplicates of the 1992 logo. Below are the two reproductions and for wallet-friendly consumers, it’s certainly more affordable than Wang’s initial sweatshirt price. Yet, despite its exorbitant price tag, did the other two capture Wang’s flair?

Both replicated products are available for purchase:  Forever 21 and Urban Outfitters

Collection via DazedDigital

 

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